Why Your “WHY” Is so Important
Saying that your "WHY" is really important is NOT just a "feel good" line. Why I do what I do is extremely important. It explains to people your driver explaining what it is that gets you up in the morning to do what it is that you do.
In this Facebook live (or rant you might say), I go over my why, how I use it as part of my marketing and I include it in my branding. People are looking to do business with people they know, like and trust. Your "Why" is critical for building that trust.
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